Sunday, February 14, 2010

Ads

Like many other students in our class I thought the Live Strong cancer ad commanded my attention. I actually paid more attention to the ad then I normally do. It was a very good example of what good health communication should be- it definitely got it’s message across and stuck in people’s minds. I really enjoyed some of the ads we saw in class. I also really liked the kid in the grocery store condom ad. It did a good job of showing the difference in good and not so good ads. The ads that stuck out as not so good ads where the forest fire ads. The only message they gave was people start forest fires…. One also said to wait for your bonfire to be completely out before you left. However, to me it was as ineffective as saying – sex causes pregnancy, don’t have sex. I would have thought they would have been much more effective if they gave some examples of how to put it out- put sand on it, pour water from your cooler or stream on it, ect. How many people are really going to just sit there and wait 2 hours or however long it takes for a bonfire to go out by itself. A much more effective message would have been if you spend 5 minutes you can get the fire completely out, rather than sit around and do nothing for 2 hours. Sorry that to go off on a tangent but this really hit home- I used to live in Montana which would have 40+ wildfires going at any given time in the summer and I spend a lot of time camping ect.

Another poster asked about people’s thoughts on paying people for their bone marrow donations. I don’t see why it shouldn’t be acceptable. People can sell other parts of their bodies that can be replenished- sperm, hair. Especially if it creates an incentive that will be beneficial.

As for the readings the one part that totally stuck out in my mind was in Maibach article on Pg 8 it uses Coca-Cola and Pepsi-Cola as the public health advocacy efforts having had made a positive influence on them because they don’t sell soda in elementary schools in the US anymore. What about the middle schools, high schools, even colleges? Coca-Cola and Pepsi could have said they were only selling water/or their healthier options at all of those places as well. It seems to me that they only stopped selling at elementary schools due to public outcry and not out health advocacy efforts.

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